President, CEO, Founder
Health Business Navigators
President, CEO & Founder of Health Business Navigators (HBN) with 4 decades of health care industry experience. Penny has spent 18 years on the payer side and 24years on the provider side...A few of her accomplishments…
• Founded HBN in 1999 - firm that focuses solely on payer contracting and credentialing nationwide. HBN earned the distinction of being an MGMA national AdminiServe Partner for 9 years.
• Prior to HBN she was Sr VP of Business Development for US HealthWorks, heading up the acquisition process for 23 deals involving nearly 100 clinics in 7 states that included approximately $100 million in revenue. She renegotiated the payer contracts nationwide and achieved delegated credentialing with all payers.
• Earlier in her career she spent 6 years at Allmerica Financial where she facilitated the creation of Private Healthcare Systems (PHCS) along with 16 other carriers. She oversaw the contracting and credentialing of over 180,000 providers nationwide and headed up Allmerica’s product development for health plans in all 50 states.
• Spent 6 years at BCBS Massachusetts piloting HMO products and was heavily involved in self-funded arrangements for employer plans.
• Speaks regularly at MGMA national and state conferences and MGMA webinars, doing the same for DecisionHealth, specialty boards, and other local and national organizations. She is regularly called upon by industry news writers for articles and opinions on payer contracting and credentialing issues and trends. She is known for her practical, candid, methodical, “can do” attitude in tackling the challenges related to both.
• Most important….Penny rolls up her sleeves, negotiating payer agreements and tackling credentialing challenges on a daily basis on behalf of practices nationwide, giving her detailed insight and keeping her up to date on the trends and health care practices’ business issues that need to be understood, renegotiated and/or managed.
Sunday, March 19, 2023
9:00 AM – 3:00 PM ET
Monday, March 20, 2023
8:00 AM – 9:00 AM ET