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Full Schedule

Full Schedule

  • Monday, July 18, 2022
  • 9:00 AM – 12:00 PM
    SMPS Foundation Meeting (Invitation Only)
  • 9:00 AM – 4:00 PM
    Amplify A|E|C REGISTRATION
  • 9:00 AM – 7:30 PM
    Chapter Leadership Lounge
  • 9:00 AM – 7:30 PM
    CPSM Lounge
  • 9:00 AM – 7:30 PM
    Experience Room: AMPLIFY
  • 9:00 AM – 7:30 PM
    Experience Room: INNOVATE
  • 9:00 AM – 7:30 PM
    Experience Room: ZEN ROOM
  • 9:00 AM – 7:30 PM
    SMPS Fellows Lounge
  • 10:00 AM – 12:00 PM
    Atlanta Project Tours (AEC Firms)
  • 10:00 AM – 12:00 PM
    Marketer Editorial Committee Meeting (Invitation Only)
  • 12:00 PM – 1:00 PM
    Lunch on Your Own (BREAK)
  • 1:00 PM – 1:45 PM
    Amplify A|E|C Opening Program | Main Stage (DAY1) - Amplify Everything Experience
  • 1:45 PM – 2:00 PM
    BREAK
  • 2:00 PM – 2:30 PM
    Engineering the Client Experience
  • 2:00 PM – 2:30 PM
    Experience Management: Internal Clients & Culture
  • 2:00 PM – 2:30 PM
    Marketing, Business Development, and Leadership Alignment Gets Results
  • 2:00 PM – 2:30 PM
    Pulling Back the Curtain on Financials and KPIs
  • 2:00 PM – 2:30 PM
    Using Microsoft Teams to get SH** Done
  • 2:00 PM – 4:00 PM
    50th Anniverary Meeting (Invitation Only) - Private Meeting
  • 2:45 PM – 3:15 PM
    Brand Launch! How to Execute a Breakthrough Brand Rollout
  • 2:45 PM – 3:15 PM
    Building Brand Advocates By Creating Internal and External Passion
  • 2:45 PM – 3:15 PM
    DE & I
  • 2:45 PM – 3:15 PM
    Marketing: One Bite At A Time
  • 2:45 PM – 3:15 PM
    Understanding Profitability in Business Development
  • 3:30 PM – 4:00 PM
    Build Better Habits | Improve Your Productivity and Client Engagement
  • 3:30 PM – 4:00 PM
    How to Audit Your Marketing
  • 3:30 PM – 4:00 PM
    Relationship Mapping (CRM)
  • 3:30 PM – 4:00 PM
    Retention: How to Keep Your Team Intact and Wanting More
  • 4:00 PM – 5:00 PM
    Celebrating Chapter Leaders (Invitation Only)
  • 4:00 PM – 5:30 PM
    Amplify A|E|C Store
  • 4:00 PM – 5:30 PM
    Amplify Everything | Experience Rooms & Networking
  • 4:30 PM – 5:30 PM
    Fellows Toast (Invitation Only)
  • 5:30 PM – 7:00 PM
    Welcome Reception