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Full Schedule

Full Schedule

  • Monday, October 24, 2022
  • 9:00 AM – 9:45 AM
    Birds of Feather (Provider Only)
  • 10:00 AM – 10:45 AM
    16 Lead Generation Strategies You’ve Never Heard of that Generate Results
  • 10:00 AM – 10:45 AM
    PA Home Health (Daniel)
  • 10:00 AM – 10:45 AM
    Use "Moneyball" Strategy to Drive Your Digital Marketing Results
  • 10:00 AM – 4:00 PM
    !00% Cross Selling Across Business Lines: Creating a Team that Refers and Get Results!
  • 11:15 AM – 12:00 PM
    10 Secrets to Successful Online Recruitment Marketing: The New Marketing Must
  • 11:15 AM – 12:00 PM
    Crossover Sales & Clinical Team Discussions for Increased Ad Missions
  • 12:00 PM – 1:30 PM
    Lunch (on your own)
  • 1:30 PM – 2:15 PM
    How to improve Attribution for excellent data or trustable date.
  • 1:30 PM – 2:15 PM
    Physicians Panel
  • 1:30 PM – 2:15 PM
    The Future of Sales
  • 2:15 PM – 3:15 PM
    Networking Break
  • 2:30 PM – 3:00 PM
    Speed Meetings (Registration Required)
  • 3:15 PM – 4:15 PM
    7 Best Practices for Building Professional Referrals in Senior Housing
  • 3:15 PM – 4:15 PM
    Digital Marketing Refresh and 2023 Planning
  • 3:15 PM – 4:15 PM
    How to Make Transitions of Care a Sales Tool
  • 5:30 PM – 6:30 PM
    Welcome Reception
  • Tuesday, October 25, 2022
  • 8:30 AM – 9:30 AM
    Leveraging Triggers, Tickles, and Timing to Engage and Connect with Your Customer's ‘Why'
  • 9:45 AM – 10:30 AM
    ED Talks: CRM and Marketing Automation
  • 9:45 AM – 10:30 AM
    ED Talks: Differentiation & Engagement
  • 9:45 AM – 10:30 AM
    ED Talks: Digital Marketing Strategy
  • 9:45 AM – 10:30 AM
    ED Talks: Lead Generation & Conversion
  • 10:30 AM – 11:00 AM
    Networking Break
  • 11:00 AM – 1:00 PM
    (Provider Only Workshop) Building Successful Agency Partnerships and Get the Best Results
  • 11:00 AM – 1:00 PM
    (Provider Only Workshop) Revolutionize and Optimize Your Patient Acquisition Strategy Using Key Insights from the Data You (Probably) Already Have
  • 11:00 AM – 1:00 PM
    (Provider Only Workshop) The Future of Sales
  • 11:00 AM – 1:00 PM
    Digital Marketing Deep-Dive Workshop: 20 Steps to a More Effective Online Presence for 2023 (Provider Only)
  • 1:00 PM – 2:30 PM
    Luncheon & Roundtable Discussions
  • 2:30 PM – 3:15 PM
    Behavior Style Coaching to Expand Sales Success
  • 2:30 PM – 3:15 PM
    Cut the Jargon and Increase Clarity: How to Use Plain Language to Engage Customers
  • 2:30 PM – 3:15 PM
    Hyper Local Targeting Strategies: Win That Post-Acute Decision Maker on the Very First Search
  • 2:30 PM – 3:15 PM
    Kick Start Your Local SEO Strategy: Increase Your Visibility in Local Searches and Connect with Your Consumers
  • 2:30 PM – 3:15 PM
    What Sales Really Wants from Marketing
  • 3:15 PM – 4:15 PM
    Networking Break
  • 4:15 PM – 5:00 PM
    Post Acute Virtual Tour
  • 4:15 PM – 5:00 PM
    Social Media Strategy: Stop Marketing and Start Building Social Capital
  • 4:15 PM – 5:00 PM
    The 10 Best Customer Triggers you Never Heard Of
  • 4:15 PM – 5:00 PM
    The 5 Phobias That Prevent You from Getting What You Want in Your Sales Conversations
  • 5:15 PM – 7:00 PM
    Cocktail Connections
  • Wednesday, October 26, 2022
  • 9:15 AM – 10:00 AM
    Differentiation: The Absolute #1 Factor In Increasing Close Rate
  • 9:15 AM – 10:00 AM
    The Road to Increasing Marketing ROI: Using Metrics to Make Strategic Decisions
  • 9:15 AM – 10:00 AM
    Whole Human Storytelling: Video Marketing Strategies for Your Team that Sell
  • 10:00 AM – 10:45 AM
    Networking Break
  • 10:45 AM – 11:00 AM
    Neuromarketing Signals: What Your Customers Are Really Doing Online and Why It Matters More than Ever
  • 10:45 AM – 11:30 AM
    Lindsay Mosbey
  • 10:45 AM – 11:30 AM
    The Secret to Sales Success: Senior Care Sales Leaders on How to Win in 2023
  • 11:45 AM – 12:30 PM
    The New Marketing Landscape—Senior Care Marketing Leaders Share Best Practices to Move the Needle (and Stop Spinning Your Wheels)
  • 12:30 PM
    Program Concludes