This presentation introduces participants to advertising identifiers found on mobile devices. We will explore how they are used by apps, AdTechs, data brokers, and law enforcement. Potential legal concerns, including using the proper legal process to obtain advertising identifiers, will be discussed. This workshop will only be recorded and available On-Demand from August 9, 2021 until December 17, 2021.
Learn the different types of data points mobile devices are broadcasting.
Learn what an Advertising Id is, and how it may be used to gain location data on mobile devices.
Gain additional knowledge on legal requirements to access Advertising Id data.