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South Asia
In Session: Why Traditional Medicine? Assessing Reasons and Efforts to Reclaim Traditional Medicines in South Asia
2: Traditionalizing, Modernizing, and Politicizing Ayurveda
Monday, March 22, 2021
3:00pm – 4:30pm EDT
Paper Presenter(s)
AC
Anthony Cerulli
University of Wisconsin-Madison, United States
Reflecting on the notions of tradition and modernity, this paper considers rhetorical tactics during the Ayurvedic Revitalization Movement in the late-19th century that contributed to popular understandings of Ayurveda’s past and future in India. I consider a prominent example of “integrationist rhetoric" in the work of a physician-political activist, Bhagvat Sinhjee, whose ideas in the book Aryan Medical Science are emblematic of views in late and post-colonial India that shaped the contours of Ayurveda and ayurvedic education in the 20th and 21st centuries.