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Imperative Cultural Trend?: Cultural Policy and International Film Coproduction in Japan
Individual Paper Presenter(s)
Kyoto University, Republic of Korea
Individual Paper Co-Author(s)
Korean Film Archive, Republic of Korea
Is a state’s policy for the cultural industries made for the public interest? Is culture a common good? When cultural policy becomes an object of study, those questions are inextricably concomitant. Given that film as media or an art form has been converged as part of the cultural industries since the 1990s, would it be also recognized as a common good? Japan’s film policy-making process has the nature of policy-driven. In other words, the Japanese film policy has been built as an agenda, the imperative cultural trend imposed by an external element, globalization. One of the film policies established by the agenda-building effect is the one of international film co-production. It has been built as a national and cultural agenda by the government in the wake of globalization of film production influenced by contiguous nations, even though the co-production strategy was initially exploited by a handful of directors who already had a track record of co-productions. First, I explore the relationship between globalization and Japanese nation-state policy, charting their interplay and providing implications for global trends in film industries. I will also probe into the agenda building process of the Japanese film policy which was concomitant with the Japanese cultural policy ‘Cool Japan.’ Yet, policy theory and discourse cannot be understood without recourse to the industry situation. It is necessary to investigate empirical cases of international co-productions in Japan. International film co-production in Japan is policy-driven, and at the same time, is intertwined with media globalization in the competitive circumambience.